AI 101 · Field notes for product managers

How AI actually works

A jargon-to-fluency course built for PMs who want to spec, evaluate, and ship AI — not derive gradients. Every concept: a plain-English explanation, an interactive visual, the PM takeaway, and the line that signals fluency in an interview.

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25 interactive concepts 4 chapters No login · works offline Open source

Why this matters for PMs right now

Two years ago, "AI PM" was a specialisation. Today it's closer to a baseline expectation — the way "can query data in SQL" became table stakes in the 2010s. If your product touches a recommendation, a chatbot, a search box, or anything generating text, you're already making AI product decisions. The only question is whether you make them with a real mental model or by vibes.

This isn't about becoming an ML engineer. It closes a specific, common gap: PMs who talk fluently about "AI strategy" in the abstract but go quiet the moment a question gets concrete — why is this feature slow, why did the model get worse after the last update, why does it confidently make things up, why is this multilingual feature costing 3× more than expected. Those are product judgment calls dressed up in technical vocabulary.

Examples are grocery-delivery flavoured so the concepts attach to something concrete — swap in your own domain when you present.

Course map

Four chapters, building one connected mental model. Start at the top, or jump to a topic.

How to use it

Read each concept top to bottom: the core idea in one sentence, a short plain-English explanation, an interactive visual to play with, then the PM takeaway and the interview line worth memorising. Drag the sliders and click the tabs — the visuals are where the intuition lands. Pass each chapter quiz (80%) to mark progress; it's stored only in your browser.

No login required, nothing to install — the course itself runs entirely in your browser. The only data stored anywhere is what you choose to post on the community board (anonymous). Safe to share with anyone — fork it and adapt it for your own team.